Start Your Day with Desi Ghee

 

Beyond its believed spiritual and medicinal properties, Cow Ghee has recently gained traction as a healthier alternative to standard butter based on scientific studies confirming its health benefits, we curiously pamper your taste preferences with a gallop of pure desi NOVA Cow Ghee. 

When dairy cows eat grains in lieu of their natural diet of grass, they often become malnourished and weak. This leads to dairy products that contain fewer nutrients and (even worse) traces of the added hormones and antibiotics from their feed. ⁠

On the flip side, grass-fed cows are eating what they were intended to eat and they aren’t forced to produce more milk than they are naturally capable, allowing for an optimal concentration of nutrients. These nutrients are then passed from the grass-fed dairy products we consume to our bodies, which helps us nourish ourselves.

Cow ghee contains nutrients along with anti-oxidants, anti-fungal and antibacterial properties which promotes digestion, helps in developing bone, protects arteries, provide immunity and many more.

Grass-fed ghee has a higher dose of fat-soluble vitamins, contains heart-healthy CLA, has an ideal balance of omega-3 and omega-6 fatty acids

Myths & Benefits about Cow Ghee

Ghee will cause weight gain

Many of us fear weight gain and opt not to eat ghee, but the very fact is that the conjugated linoleic acid in ghee aids weight loss and also additionally strengthens the guts by preventing the formation of plaques.

Desi Ghee is harmful to overall health

In fact, significant portion of pure desi ghee consists of MUFA which is good and a healthy dietary fat. Medical studies confirms ghee to stop cancer by decreasing the enzyme activity that activates carcinogens within the liver. It boosts carcinogen detoxification and reduces chances of any cancerous growth.

Ghee can cause Heart attacks and strokes

People refrain from consuming ghee for the fear of inflicting heart ailments. However, desi cow ghee is loaded with antioxidants, conjugated linoleic acid and major fat-soluble vitamins like vitamin A, E, and D, which prevent the onset of CVD by preventing deposition within the arteries.

Ghee should not be consumed if you are lactose intolerant

This is again a widespread myth among all lactose-intolerant people that consuming desi ghee worsens their health and aggravates intolerance. Lactose intolerance in peoples happen due to lactase deficiency whilst benefits of cow ghee with hot milk are magical and help boost metabolism to a substantial extent.

Cooking in Ghee is hazardous

Unlike many oils that have a smoke point at which they break down and form free radicals, ghee features a considerably high smoke point (around 250⁰C) which it doesn't break down into free radicals and thus considered the safest medium for cooking as compared to subtle oils.

Although, none of above myths are correct and to dispel these fallacies, below are a few advantages of ghee.

Benefits of Consuming Cow Ghee

1.     Keeps your heart healthy

Switching to ghee instead of refined oil for a healthy heart is recommended due to its nutritious richness. It aids in weight loss by increasing metabolism and muscle endurance. It is also thought to aid in the prevention of calcium deposits in the arteries, which can obstruct blood flow. It lowers bad cholesterol levels while increasing good cholesterol, resulting in a healthy heart and maintaining a balance.

2.     Helps detox

Desi ghee aids in the removal of toxins and bugs from the intestines while also promoting the growth of beneficial bacteria. It also helps the liver generate new bile, flushes fat-soluble poisons and molecules, lubricates the tight tissues, maintains a stable mood, boosts energy levels, and pulls old bile out of the body. All of this clearly demonstrates that it is a potent detoxifying agent.

3.     An aid for your skin

Ghee's high antioxidant content fights free radical damage to the skin which helps to slow down the ageing process.

Cow ghee is a natural moisturizer that keeps skin soft and moisturized even in the driest of weathers. The fatty acids in it provide the much-needed hydration that leaves the skin glowing.

4.     Improves digestion

Ghee made from desi cows is beneficial due to abundance of Butyric acid in pure ghee. Butyric acid has the critical virtue of promoting the health of gut walls. This acid stimulates an immunological response that reduces inflammation and aids in appropriate meal digestion. It also helps to keep constipation at bay by regulating bowel movements.

Cow ghee helps maintain good gut health as it revitalizes the secretion of digestive enzymes to break down the food easily. As it contains lower chain fatty acids, it gets metabolized fast and is easily absorbed by the body. Consumption of cow ghee also helps prevent constipation by regularizing bowel movement.

5.     Rich in nutrients: 

Cow ghee is a rich source of vitamin A, D, E & K that is important in ensuring normal cellular function and growth in humans. It also contains a wide range of antioxidants that prevents free radical damage in our bodies which is a major cause of cardiac ailments and specific types of cancer.

Vitamin A – Important for normal vision, the immune system, and reproduction. Vitamin A also helps the heart, lungs, kidneys, and other organs work properly.

Vitamin D – Nutrient that is needed for health and to maintain strong bones. It does so by helping the body absorb calcium from food and supplements. 

Vitamin E – Acts as an antioxidant, helping to protect cells from the damage caused by free radicals. Free radicals are compounds formed when our bodies convert the food we eat into energy.

Vitamin K – Important for blood clotting and healthy bones, especially for those taking blood thinners.

 

6.     Aids in bone health: 

Cow ghee is the most preferred base for preparing any medicine because it can reach the deepest of tissues in the human body and nourish, effective in improving bone health by enhancing its strength and density. It relieves joint pains, stiffness by lubricating bones and also helps in alleviating symptoms of arthritis.

7.     Boosts immunity: 

Strong immunity is the cornerstone of a healthy body and since cow ghee is a rich source of antioxidants, it also serves as an immunity booster for it prevents the generation of free radicals in our bodies that gives way to chronic health conditions like cardiac disorders, inflammatory disease, cataract and several other diseases.  Cow ghee due to its wide nutritional spectrum and antioxidant properties, is a must-have in your regular diet.

NOVA presents pure desi Cow Ghee manufactured from healthy & nourished animals. The product cascades all natural goodness of Ghee. The product is available in convenient sturdier tin packages, packed under desirable sanitary conditions.

So, you can try a gallop of good nutrient packed NOVA pure desi Cow Ghee for dishes, chapatti & for everyday cooking / frying.

Relish a healthier option available on the shelf while you start your day with NOVA pure desi Cow Ghee. 

Shudh Desi Ghee – A ‘Superfood’ for Your Good Health, Everyday

 

Cow ghee has been a favorite in most Indian households. In ancient times it was also used as a remedy for cold, cough, smooth hair, and soft skin. But in the past few years the credibility of saturated fats, also known as desi ghee, has been debatable. Whilst some consumers believe that saturated fats or desi ghee are the bad fats, but now because of the research was done by some research bodies and most health experts agree that shudh desi ghee is naturally occurring saturated fat and is actually good for your health, skin, and more.

Pure Cow Ghee is a variation of clarified butter that is popular in the culinary traditions of India and some countries of the Middle East. ShudhGhee has been serving thousands of families for ages. It is prepared by heating the cow milk butter at low heat and evaporating all the water, leaving the milk solids behind. Then the residues are skimmed off or strained if needed. The remaining product is only the clarified liquid fat known as desi ghee. Because of the low heat treatment, which is less than 100 degrees, ghee retains more nutrients in itself than standard clarified butter.

In the last few years, no other food element has got as much bad press as cow ghee. But over the years the research has shown that instead of harming the body, shudh desi ghee is the right choice for you and your health. It has been proved that it is the healthy fat that prevents brain disorders, helps in sharpening the memory and motor skills, and maintaining the hormonal balance in the body. It not only repairs & regenerates damaged cell membranes but also fuels all the neurological functions that create our conscious & subconscious movements and decisions. Ghee is also called, “nectar for the brain.”

Pure cow ghee has several benefits, some of which are listed below that you can derive by using ghee regularly:

Acts as the Superfood:

In our daily fast-paced lifestyle, we hardly eat any healthy food and choose junk which is easily available to satisfy our taste buds and time demands. Cow ghee acts as an elixir in this lifestyle as it acts as an energy booster and helps us get through our daily life without fatigue. People, who do intense physical work or those who require high energy like athletes, are prescribed desi ghee as an essential part of their diet. Ghee contains a wide spectrum of medium-chain fatty acids which are processed by the liver to release energy.

Improves Heart Metabolism:

Although there are some kinds of fats that are not good for health but, pure cow ghee has a rich variety of fats that are actually excellent for your heart. Desi ghee contains Vitamin K2 which helps in preventing calcium deposits in the arteries that can lead to blockages and obstruct blood flow. Rich in Omega 3 fatty acids, desi ghee reduces bad cholesterol in the blood while increasing the amount of good cholesterol thus maintaining better cardiac health.

Strengthens immunity and helps in bone development:

As kids, we were given a spoonful of this Superfood daily to boost our immunity and make our bones strong. Being a strong microbial, anti-cancer, and antiviral agent, the intake of ghee not only increases bone strength but also enhances the stamina in the body. Ghee is also a good source of calcium and its deficiency may result in osteoporosis especially in women. It also prevents the occurrence of chronic arthritis.

Nourishes & Rejuvenates the Skin:

Air pollution can harm the skin cells thus damaging the skin every day. To protect it from pollutants & the external environment, we choose many skin savior products such as sunscreen, moisturizers, etc. which are full of harmful chemicals, causing more harm to the skin. In older times when they were no creams or moisturizers, our elders used to rely on shudh desi ghee for care which makes skin soft along with brightening it. People who consume desi ghee every day and rub a hint of it on their skin, look much younger without the least or zero side-effects as it is totally natural.

Eliminates Toxins from the Body:

Consuming a spoon of pure cow ghee on daily basis stimulates the secretion of digestive acids and helps in treating ulcers, constipation, and other digestive disorders. Besides these benefits, it is also responsible for fastening the process of oil toxins secretion and burns the fat readily.

Though, with the mere thought of gaining blobs of lard or ungainly fats that latches onto their stomach, waist, and hips, people are afraid of using ghee in their food. But in fact, it is full of all the good important nutrients and good fatty acids, Omega3 and Omega 6. It is also rich in vitamin A, vitamin E, vitamin D, and vitamin K along with a good amount of butyric acid.

It turns out that our ancestors were right by using desi ghee in cooking food and adding it to our bowls of steaming dishes. Considering its amazing benefits, our ancestors knew the real value and benefits of cow ghee!

Desi ghee is a better option than commercially processed butter as it has a lower fat content. Nova is one of the leading brands that manufacture shudh desi ghee and pure cow ghee for consumers. It is purely processed from cow milk and contains no preservatives or any other unwanted ingredient. It is good for your health, your skin, heart, hair, and much more. So, don't be afraid to use and if you're at the supermarket and going to pick up a jar of desi ghee from the shelf, be sure to choose health and choose Nova Cow Ghee.